Professional video editing tips that really works

Anybody using internet regularly comes across different types of videos online and in past three years, the number of videos surfacing in the internet has increased at a swifter pace. Such videos can be tutorials, business profiles, business meetings and tips from experts or anything else.

video-editing-tips

Video post processing

Companies use videos to get more sales and ensure maximum effectiveness for their advertising campaigns. Uses of various video post-production techniques have increased manifold in the immediate past. Businesses of different sizes and genres are aggressively focusing on film marketing. It is because of the realization that videos are highly powerful advertising tools capable of communicating the right message in the best way to prospects. People are attracted by videos; they find it enthralling.

With every one making use of provisions from any of the best video editing outsourcing India based companies; you can’t simply make a visual, post it online and get benefits. All your efforts should be based on some strategic planning and there should be enough thought process involved. Editing visuals matters a lot to get the desired results. There are certain techniques, tricks and tips that should be at the back of your head for the same. Some of the most popular among them are explained below.

Make use of the best hardware

You must have a fast computer; just having it never ensures perfect quality visuals but without it you can’t actually make one properly. With a computer having good speed, you can stay away from the hassle of waiting endlessly to get the video processed and the focus can be channelized completely to the storyline. Invest in better processors, RAMs and graphic cards.

Select the right software programs

There are many software packages that can get the job done but to get perfect results, you should choose the one with advanced features. You should be comfortable in working with it and the level of proficiency you have in the concerned software should be considered. Experiment with different software before finalizing one.  This is what most video post-production companies do.

Be adept in keyboard shortcuts

Time is crucial and it is always better to finish the process of audiovisual editing at the earliest and post it online. Surveys reveal that editors make use of keyboard more than mouse for gaining pace. Being acquainted with shortcuts helps in speeding up the whole process.

Master the linguistics of video editing

You should be knowledgeable about the terminologies associated with visual editing to grasp tips and techniques from experts and tutorials. You should instantly understand what jump cut, J and L cut, montage, cutting on action and match action or match cut, etc. actually means. This helps you in discussing things in a more constructive manner with clients and others involved in audiovisual editing projects.

Impart best music apt for the video

This is one of the most recommended professional video editing tips. The effectiveness of videos is elevated when you add the right mix of music into it. Music can create a mood in prospects and you can take your idea into their minds in a smoother and more active manner. If you have plans to buy sound tracks, make sure to buy only licensed versions. Sound effects, dialogues and music etc. should be differently leveled so as to make the video dynamic as far as its acoustics are concerned.

Video clips should be organized

It is important to organize all footage and video clips in a systematic manner so as to make the process of editing easier and quicker for the editor. Putting images, audios and videos etc. in separate folders facilitates their easy retrieval and prevents the loss of important clips. You should also name the files correctly for assuring really creative design solutions.

Do needed corrections for colors and keep things simple

You should carry out adequate color correction processes for getting the whole video in same color baseline. Some basic corrections must be done, no matter how the actual foots appears on set. It is easier to work on RAW format footage and this has to be kept in mind.  When you keep things simpler, more professional feel is enjoyed by the films. Make the text good and graphics must be appealing. When you outsource video editing services requirements to professionals, you can be assured of the same.

Export the files in appropriate format

After the whole video is edited, you have to save and export it. You should make sure that factors like frame rate, codec, resolution and bit rate are considered. Also it should be assured that the works well on different social media sites. All platforms including Vimeo, Facebook and YouTube have their specific standard formats. To exploit the maximum scope of social media, it is imperative to consider the same.

Lastly, being a good storyteller is what matters the most as ultimately what matters the most is creating the right impression in targets. The perfection you achieve in editing is futile, if you fail to convey the story in best manner.

You always have the provision to outsource video editing to expert companies; such hubs house not just visual editors but really creative brains that can come up with a great and compelling storyline that would create the impact you always wanted. Take enough care to shake hands with right people offering reasonable video editing pricing for services.

Posted in Graphic Designing | Tagged , , , , , | Leave a comment

The eLearning Chronicle: 12 Tips to Create eLearning Storyboards

One of the most important aspects to ensure that the eLearning experience you want to deliver is great is to have an excellent foundation upon which you can carefully build your eLearning deliverables. And, this obviously means having an exceptional storyboard to ensure that you and the reader are able to understand the topic just the way it is intended to. However, creating an exceptionally comprehensible storyboard is not an easy job. There are certain tips to create storyboard which can of great help for you. Following them can definitely lead to an exceptionally great storyboard for improving the quality of learning experience that you want to deliver.

tips to create elearning storyboard

Select template that suits your requirements

If you are wondering how to create a storyboard for eLearning, things are quite easier nowadays. You can find numerous free storyboard templates online but don’t simply select any one randomly. Be sure to choose only the one that best fits your requirements. It is the best place to start for inexperienced ones as it does not need any sort of preparation. It is also helpful to develop some ideas about the flow of the storyboard for people who have a lot of trouble starting.

Create a clear idea about the objectives and goals that you want to achieve

There must be certain objectives behind creating an eLearning course. You have to center the creation of the storyboard on these objectives and goals that you have in your mind. It can help you streamline the entire storyboard to the important stuff and ward off all the things that can hinder you from creating effective eLearning storyboards.

Have a clear picture of the audience you are targeting

It indeed is one of the most important things to consider while creating storyboards for eLearning. You need to know who your audiences are, what is the level of their understanding of the things that you are going to talk about in your eLearning lessons etc. If you do not consider this aspect, then it is pretty sure that you will end up making a storyboard that does not resonate well with the audience, ever.

While creating an eLearning course, it is important to assess the audience and to decide on how and when you are going to conduct the tests and the type of the test you are going to use to assess the audience. Have a thorough understanding of the topics in discussion and create tests centering around them effectively. Without this, no creative storyboard services can help you.

Create content with respect to each of your goals

One of the best ways to ensure the attention of your audience and their natural inclination to your course is to create the content based on the objectives that you have. You must be able to explain the topic, the ideas going to be discussed and the key points of the sections. You must all the times try to converse with the audience in an amicable tone using short sentences, metaphors and examples to make them stay interested and listen to the same.

Develop a content sequence and arrange the content

This is another important step to make the storyboard effective. Get all the information about the course from the subject matter expert and understand how best the same is going to be made available to the audience. Understand how the entire course progresses naturally and how each lesson factors into the next. Once you are able to do it, arrange them accordingly for greater effectiveness.

Take care of the multimedia elements included

This is another important aspect that you have to understand while creating an effective storyboard. Taking effective advantage of various images, animations, videos and a wide variety of interactive media can make the whole eLearning experience an exceptional one. Here you can read some of the most vital details regarding creating storyboards for animation are furnished, read ahead!

Be as much detailed as you can

When you are detailing on including all the various interactions that your audience would have with the material while in the learning process, make sure that you become as much clear and detailed as possible. It can save your final design from ending up with broken links and media, which is not a nice thing, at all.

The process of adding your script

Once you have all the media types that you are going to use, include the script into the same. Keep the script as much crisp and to-the-point as well as possible, as the voice over will be doing the rest of the job. Also it is intelligent to have less talking as scripts have a tendency to put the audience off. Companies offering professional storyboard creation services always keep this in mind.

Avoid cognitive overload

It has to be kept in mind that the storyboard is only a means to help you for the smooth sailing of your eLearning course development and as such, you must carefully analyze the content being included in each lesson of the course you are developing. If you think that there are too many details or too much information crammed into one topic or lesson, think about the ways by which you can make it all the more digestible and learner-friendly

Mapping the eLearning course navigation

This is another important aspect to decide how the course will respond to the interactions of the audience such as where to put the back and forward buttons; what icons to use to represent these interactions on the material etc. Navigation is too crucial and getting it right only assures that the storyboard serves it purpose well.

Inclusion of transition between each lesson

3d storyboard creation is an exceptional opportunity to see how your eLearning course will pan out even before you have all the content with you. In this regard, it is an exceptional place to include the best transition slides that you are going to include at the end of the lesson to help the audience understand about the impending lesson. You can include here a summary of the things and topics discussed previously and how that will factor into the next topic that will be on discussion.

Keep these ideas in your head while trying to develop an effective storyboard that can help you avail an exceptional eLearning experience. It is understood that no two eLearning courses be alike, but each must have a strong foundation to begin with, which here in case is the storyboard.

You can refer various eLearning storyboard examples before starting. Else, there are many companies providing remarkable class of creative design services. You can seek their assistance if you lack the time or resources in-house.

Posted in Graphic Designing | Tagged , , , , | Leave a comment

Pay attention to these 10 aspects while eBook and ePub formatting for stellar results

How to format an eBook to achieve best results is a tiring question as many factors are to be considered. Formatting eBooks is not an easy job; it requires patience, skill and exceptional attention to details to get the desired results. In the grand scheme of formatting an digital book, one has to take exceptional care to make it look exactly like in the desired aesthetics.

eBook and epub formatting

Let us look at a few of the most important elements which can improve the overall look and feel of the eBook, if taken care of while formatting an digital book.

Developing an eBook is an entirely different beast than developing a website:

Designing a digital book is not like designing a website and many have a feel that both are the same. This is the first thing you have to keep in mind while getting started to design and these are as different as cheese and chalk. As the case is, it is imperative that you assign the task to a professional or an organization that knows what the whole business is all about if you are not that confident to carry out the task in-house. An important idea to keep in mind is that an eBook is the realization of replicating the feel of reading a physical book and it only takes very little incongruity to thwart the whole user-experience by not getting the expert to do it.

The good news of most eBooks not being fixed-layouts:

When you want to format, your primary intention is to reach as many readers as possible and provide them with an exceptional reading experience. However, you need to make sure that the layout that you want for the eBook is the best and it suits most devices, since people read on an iPhone, a tablet or even a computer or laptop. So your eBook must look great in all devices irrespective of the size and must be ‘reflowable’—it must be able to resize the font size, the page must flow naturally to the next content, creating an experience that the reader would love to have over and over again.

Style elements that cannot be forced:

There are certain elements in an eBook that you cannot exercise complete control over. For example

  • Dropcaps
  • Hanging indents 
  • Running headers and running footers
  • Body fonts

Since these elements cannot be utilized to the extent you may desire or require to, they have to be intelligently used to strike an exceptional balance to not hurt the overall aesthetical and stylistic image of the electronic book. Certain electronic Books have a way with certain design elements and you need to know which is which and how that works for the best results.

For Kindle, MOBI is preferred over Word files:

In case of eBook formatting for kindle, certain things are to be kept in mind.  When Amazon forayed into ePub business and started to have Kindle, they provided kindle file format support only for MOBI eBook formats. So, it was easier to simply convert ePub to kindle format. However, as times passed Word files too became an acceptable format and it works just fine. But the real problem started coming up when the Word files are auto-converted; the end results were not really fascinating. As a result, if you need you Word file to look dashing and exceptional, you need to work on it very hard. So these things have to be kept in mind while you race to get your files formatted. Experts indulged in professional provision of kindle eBook formatting services are well acquainted with all the said.

Understand the standards for eBook formatting:

Another important aspect to take care of while formatting is to understand the various standards that different platforms keep. Though the standards are released publicly, there are areas that are gray and of ambiguity. They can create reading issues differently on different platforms. As a result, it becomes extremely pertinent that you have a thorough understanding of the standards and good grasp of them to get the best results. To get the best looking and exceptional eBook, you really need to work your ways through to it.

Test your digital books:

One of the most fundamental things to do to ensure that the eBook is of desired format, style and it responds in the desired ways in different platforms is to test it. It is quite possible that the book might appear a little off or g a little sideways on different platforms and appear a little bizarre on another. Things like these are bound to happen and unless you test as many times as to ensure exceptional performance, you may not get what you need. Most of the e publishing service providers have a separate team exclusively for the testing processes.

Print covers and eBook covers:

Covers have the distinct role making the book look appealing and attractive to the people looking at it. It must be intriguing enough while creating a distinctive feel for the book. Unlike a book where a separate cover document and interior file are fed into the printer, in a digital book, the cover of the electronic book is fed as a separate file altogether. Also, it will also be present inside the book.

Incorporating rich media to eBooks:

Creating rich media ePubs is rather tricky, especially when you need to call content hosted on external servers and they refuse to connect due to security issues. The best way that works in every scenario is to capture the screenshot of your video and to create link of the image to the video hosted on an external server. So you would need to get the desired result according to the requirements under check. Adding enhanced eBook features always help.

Table of contents:

One of the most challenging tasks when it comes to ePub formatting is to replicate the feel, ease of reading a book holding in your hand. To reproduce the feel is also the most fundamental objective of every eBook creator. One of the best ways to do that in an eBook is to create a table of content just like in a book. Most of the times, unlike with a book, it is difficult to know where the reader is at with an eBook and having a table of content addresses the issue appropriately.

The new ePUB3:

The avatar of ePub has changed to ePub3. You may not notice the difference between the two, if you are not taking advantage of the intricate capabilities of the format. The newer platform is very robust and suits best if you are trying to make the eBook more interactive and rich in media. The idea of this advanced paper to digital conversion services is to bring in more personal and interactive feel to reading experience. So, if you are making an eBook with a lot of interactive media in it for the audience that appreciates higher degrees of interactions, it is imperative that you use ePub3.

Even when you pay enough and more attention in creating a sparingly formatted eBook, things might go awry as there are many stylistic elements that stay beyond your control on several platforms. One of the best ways to avoid these inconsistencies is to keep nominal design elements and to get rid of inline formatting. One thing very peculiar about an electronic book is that the more you try to keep a finical approach to designing, the better it fares for you and the reader.

Well! If you want to stay away from all the complexities involved in the process, you can seek assistance of any of best companies offering conversion and formatting services for eBooks

Posted in Epub services | Tagged , , , , , | Leave a comment

Professional proofreading checklist

Even a minute spelling mistake or typo can change the whole meaning of context and that too into the weirdest manner. You may have written carefully and copy edited the content with even extra care. But still, errors may creep in. This is why proofreading is considered inevitable and imperative. Now, what all should you look out for while proofreading?  Underlying is the professional proofreading checklist which can guide you properly.

Tone

When it comes to a business copy, staying in line with the default brand tone is very important. And in case if it’s a blog post or social message, the distinct voice of author should be made to reflect; it has to be a bit personalized.

For instance, your company may be having an encouraging and informal friendly tone but one of your writers is adapting corporate tone that is a bit harsh and apathetic. This should be corrected or else that particular blog, comment or post may appear odd.

A major of part of tone issues may have already been fixed in the previous editing processes but still if anything is found, you should work on it while proofreading mistakes.

Product and persona placing

These type of errors can easily intrude to the proofreading phase. Fixing positions is quite easy. Adding a descriptor on a sentence or selecting another synonym can fix the issue.

Product and persona are the two elements of positioning that needs to be handled. Any mistake in product positioning can misrepresent the offerings of your company.  Using incorrect language in case of a persona can lead to persona positioning mistakes.

With the choice of correct words, such positioning related problems can be solved.

Logical Flow

This is something really crucial. Having an idea is one thing but presenting it is an appealing manner through logically connected sentences and paragraphs is another.

Putting down everything without any logic transitions can repel away readers. There should be proper rational connectivity with what precedes and follows a sentence and also paragraph. Absence of a well-defined outline is the main reason for poor transition.

If there are any inconsistent hops between sentences or paragraphs, you must work on those transitions during the proofreading and editing process.

Grammar

Grammatical mistakes are the worst thing that can happen to you. It in fact questions the very basics of your language proficiency and writing skills. This can happen even to the best copywriters, especially when they work under strenuous situations and tight deadlines.

Proofreading grammar mistakes is a process where being hyper-vigilant is important. Check for each and every line and usage carefully to find and fix grammatical harms done on the copy.

Style guide steadiness

Every company will have specific style guide. It may seem to be an irrelevant thing when viewed from peripheral aspects but the impact made on prospects is significant. Most companies offering proofreading services are acquainted with this fact.

Capitalizing propositions exceeding certain number of letters in headings can be a style followed by some companies. Writing a post without considering this can place the copy out from the rest of your blogs.

While proofreading all aspects of style guides must be cross-checked with the copy. Find and do the needed replacements.

Cultural nuances, jargons and spellings specific to a country

When you are focusing on a global audience, using jargons, spellings and cultural nuances specific to a particular country in your writings can be troublesome. With web, people from across the globe can access your content and hence country-specific elements should be eliminated. Companies offering prepress services can be of help.

You can add a pinch of localized language if your main targets are locals but it should be comprehensible by others from other countries but from your industry. Check for the country or locality specific elements ad do the needed editing, replacement and deletions.

Logical images

People are turned on more by images. This holds true especially when they are simply scrolling and having a speed-read. So, the images must have a contextual sense.

While proofreading check if the images are making any sense by itself or does it needs any explanation. If the image is not self-explanatory, remove it and add something that conveys the idea in a clear and appealing manner.

Image and data credits

If you are taken data or images from an external party, give proper credits. Else, you may be inviting trouble. Sometimes, writers forget this in a rush. If you find anything while proofreading, do the needful. Getting legal papers is something you never want to happen.

Spellcheck and Broken links

Last but not the least, spelling must be correct. You may seek the help of an in-built spell checking tool or else copy the whole content to a Word document. You can see green and red lines under words that need to be fixed.  Another important aspect to check and fix are the Broken links. All links should direct to where it is supposed to and they should actually work.

By fixing the aforementioned mistakes, it’s pretty sure that you are going to get a great content piece.  If you are looking for an external pair of expert eyes, hire a professional proofreading company to get the best copies ready for publishing.

Posted in Prepress Services | Tagged , , , , | Leave a comment

5 Top XBRL tagging rules

With the announcement of SEC regarding financial statement voluntary filing, everyone has become too concerned about the same. As filing has become voluntary now, several companies have already started adopting iXBRL tagging. With more companies shifting to eXtensible Business Reporting Language, there are certain tagging rules that need to be well acquainted with.

1. Aligning Value Formats

HTML report for SEC filing is well-defined by the reporting style of each entity and because of it different patterns may be seen for same reporting elements. The variations mentioned can be in regard of writing style, letter case or spellings etc. that are typically regulated while the taxonomy is defined. It is one amongst the common examples are dates where different companies adopt different formats for representing it in HTML report. It is however mandates the representation of dates in ‘YYYY-MM-DD’ format.

2.Reversing Value Signage

The document can be subjected to many errors among which incorrect signs to values are a common one. This makes calculations more visually clear. With XBRL taxonomy, calculation layer is separated from presentation layer. This means that the way in which information is captured to present is not the same as the way in which it is captured to calculate. As per the Edgar Filing Manual rule 6.6.30, it is instructed that only in case if the element’s balance type is inconsistent with the actually reported concept, then only a numeric fact’s sign should be inverted.

3.Tagging ‘Invisible’ Data

Sometimes data is not visible on HTML document but still it has to be subjected to XBRL tagging to enable machine’s consumption of data. Many times, HTML documents contain values just for current period. Also there are instances when values are mentioned just once even where they hold factual for both previous and current periods. XBRL sec filing rules may demand both periods’ values to be reported as well as tagged in the document. Also there may be some elements that may not have values appeared on to the HTML face but should be interpreted as per explanatory text. In such scenarios, inline tagging should conform to structured data format.

4.Not tagging what’s visible

During the preparation of inline XBRL tagging and reporting, entire information must be tagged according to the scope as well as tagging level. It should be ensured that no vital information is overlooked and left untagged. It is very important because in case if any piece of data is not recognized with an XBRL tag, information left untagged will not be taken out as XBRL data even if it is visible on HTML report face.

5.Tagging Duplicates Facts

You can find the same data point or information at multiple places in a financial statement. The information may appear in different or same scale. In case of non-numeric details, there is a chance that varied styles are followed and this make them look different which leads to issues during the process of data validation. XBRL software should be capable of handling duplicate facts when transformation to XBRL from inline XBRL is done for validation purposes. XBRL International already has furnished guidelines on handling duplicate information with special attention to duplication in the inline XBRL.

Experts offering XBRL services keep all the above rules in mind. There are several companies exclusively indulged in XBRL conversion services. Seek the best one to ensure that you get the finest quality results.

Posted in Epub services | Tagged , , , , , | Leave a comment

Photo editing services for eCommerce business

A lot of businesses relying on online platform hire expert companies offering eCommerce photo editing services. The reason for the same is obvious; they know how relevant quality images are for the success of an eCommerce website.

ecommerce-photo-editing

In the present market dynamics where new e-stores are getting incepted almost every day, staying positively distinguished from the crowd will only help you to conquer the deserved slice of your cake. It is very important to stay innovative and professional in your approaches. You must also assure best experience with your online shop. Being acquainted with some of the best eCommerce image editing tricks can help. This will enhance the appeal of products in your store and increase its chances to win more sales.

Speaking concisely, some of the latest and relevant processes involved are:

  • Rectifying the issues of blurring on zooming
  • Image sharpening for elevating aspects of edges
  • Choosy changing of colours in the images
  • Background changing, removal or replacement
  • HDR enhancement for natural lighting properties
  • Editing of photos taken in iPhone

Click here to read in-detail about facts to be adhered in eCommerce image editing.

Businesses focusing on getting sales via web through online stores worldwide have realized that clear product photos are crucial and hence they are keen about ensuring images of highest achievable quality.

Professional product image editing services that a typical company offers

A wide array of image editing services are offered to embellish the visual appearance of your products. Some of the leading ones are:

  • 360 Degree Product view creation

This editing has huge potential for attracting viewers. The process involves making available the provision to rotate the images in any direction the visitor wants.

  • Retaining Shadow details

Shadows convey signals of originality. Shadow retention is done and in case if shadows are not present they are creatively added by the experts at a photo editing company.

  • Reflection Creation

Refection of the products too avails an appealing look. Companies adept in the process of editing create needed reflections to add authenticity to the product snaps.

  • Background Change

Sometimes removing background can make the image look crystal clear and exceptionally attractive. And at the other time, replacing or adding can create wonders. Background change is one of the most effective professional photography editing techniques of which experts make the best use of.

  • Brightness and Contrast Corrections

Clear view is most of the times hindered by inadequate levels of contrast and brightness. Some product features become completely imperceptible when there is over brightness or contrast. Correcting the issue can significantly enhance the image quality and visibility aspects.

  • Removing unwanted objects:

Unwanted elements sneaking in the snap should be removed as they can be distracting. Viewer’s attention has to be retained on the product and its features. So, you should not let any unwanted elements dominate the image. Cut it out from the photograph.

MAP Systems is the most trusted name when it comes to outsourcing photo editing services to India. The company has helped many businesses to reap unbelievable sales from their online stores. Reach us and let us know if we can help.

For more queries, visit photo editing FAQ page.

Posted in Photo editing | Tagged , , , , | Leave a comment

How influential is HTML5 for mobile apps?

The technologies used to develop mobile web apps have recently seen significant changes, thanks to innovations like HTML5. Previously, gamers enjoyed vast and varied games that were primarily developed using the Native apps. However, there are certain unique features that it can deliver to the gaming applications, thereby enhancing the experience of gamers altogether. Before studying the features what html5 for mobile apps power up the games with, have a brief look into the features that the games get from the Native apps.

html5

Advantages and disadvantages of Native apps

The native apps add real-life features to the gaming applications, like geo-location, camera and accelerometer. The gaming applications have full access to the mobile resources like files, contacts and calendar. They are even responsive to gestures and touches. The graphic libraries (2D or 3D) also enhance the gaming experience. Above all, the feel, look and performance are quite refined when they are developed using these applications.

However, you need to know the drawbacks of the Native applications, as compared to features. Developing games through these apps is expensive and has high maintenance cost. Then there are complicated approval processes from the Application Store, followed by routine upgradation hassles. There is no cross-platform support and you need to share revenues with the platform vendors when you use these applications. After all, there is no learning curve.

Features of HTML5

Developers get an upper hand in mobile apps development using html5, as it has quite a few striking features. First of all, the semantics are simplified and easily readable. You need not use plug-ins for video and audio features. They come seamlessly built inside the games. Some of the games based on HTML5 include WebGL, SVG and CSS3. There are other features for advanced performance like easy access to all features of device-level like camera and geo-location. There are some new categories of input, like email, date, URL and so on. These need not be validated by Java Script. The storage mechanism is also upgraded, backed by DB storage and Web storage.

From the above analysis, it is evident that HTML5 is way better than the Native applications. If you need flash to html5 conversion services, you can seek the same from MAP Systems. HTML5 is ideal for animators, gamers, modules for eLearning, CTA and swf files. You can get in touch with the professionals here and experience the latest technological assistance.

Read more about the main reasons catalysing the drift of eLearning from flash to HTML5

Posted in Epub services | Tagged , , , | Leave a comment